Media Planning & Strategy at KERV Interactive

Supported a Media Sales Team for Immersive Shoppable Ads on the Agency/Brand side of the business by producing approximately 70+ programmatic media proposals for big-name agencies and major brands across the U.S. and in EMEA markets with average budgets ranging from $50K-$1MM.

Responsible for answering client questions revolving strategy, product details, meeting KPI's, and budget considerations relative to flighting.

Developed proactive thought-starter materials as well as overview decks for specific agency accounts by analyzing YOY campaign performance

Hands on experience working at an AI-powered company. Became well-versed in technical aspects of KERV products, client DSP's, ad inventory and sourcing, and more...